More than 100,000 people tuned in on Wednesday to watch Ryan Hall – a YouTuber and weather analyst known by his online name “Ryan Hall Y’all” – livestream the latest news on Hurricane Ian as it swirls beats down on Florida, and the former local TV worker and TikToker has drawn millions of viewers to his videos documenting extreme weather events like tornadoes, blizzards and hurricanes.
Hall streamed Hurricane Ian live for nine hours on YouTube, offering frequent weather forecasts and split-screen footage and images from Florida, including local storm chasers, as well as radar footage when Ian hits the ‘State.
The Kentucky native garnered tens of thousands of views on his weather videos within months of launching his online accounts in 2021, and he now has 1.5 million subscribers on TikTok, 600,000 on YouTube and more than 100,000 combined on Facebook, Instagram and Twitter.
Hall aims to provide “weather entertainment,” he told the Kentucky newspaper on Paintsville Herald in January, and it analyzed dozens of extreme weather events over the past two years, including Hurricane Fiona, summer 2022 heat waves, and a January blizzard on the East Coast.
He also chased storms across the United States, including tornadoes, hurricanes and blizzards, telling the Paintsville Herald “There’s nothing I love more than being under a mesocyclone or near a severe storm.”
Hall did not respond to a request for comment from Forbes.
“If there’s a tornado outbreak in your part of the country, I try to be your local weather forecaster, but on YouTube,” Hall told the Paintsville Herald in January.
Hurricane Ian made landfall around 3 p.m. ET on Wednesday as a Category 4 storm, bringing flood waters, 12-foot storm surges and sustained winds of 150 mph to the Florida Gulf Coast and forcing 2 .5 million inhabitants to be evacuated.
639,000. That’s the number of people subscribed to Hall’s YouTube channel. His most popular YouTube video from earlier this year, depicting a storm in the Rocky Mountains, has had 1.1 million views.
After becoming interested in weather as a child, Hall took broadcast meteorology classes at Mississippi State University and worked for the WYMT Weather Center, a local CBS affiliate in eastern Kentucky. , he told the Paintsville Herald. After discovering he preferred working in the field to television, the 28-year-old quit to pursue other projects. His first weather video in January 2021 predicted a major snowstorm in the central and southeastern United States. Several of Hall’s videos on TikTok analyzing and predicting the path of Hurricane Ian have garnered more than 12 million views combined. Hall told the Paintsville Herald earlier this year, he was shocked by his rapid rise to internet fame, saying, “Never in a million years did I think this would explode.” He said he originally created the posts to share videos for a “couple of people,” including a family across the country, who were interested in his weather forecast. Online weather commentary has since become his full-time job, he told the outlet.
Hall has also pursued side projects since the start of his career in online weather commentary. He says he owns Hall Enterprises, LLC, a multimedia marketing and consulting company where he aims to help businesses grow their online businesses, according to its website.
Hurricane Ian live updates: Category 4 storm minutes from landfall on Captiva Island (Forbes)
Just the Weather (Paintsville Herald)
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