Alibaba’s Tmall Luxury Pavilion indicates shoppers are flocking to the metaverse
Alibaba is celebrating the fifth anniversary of its Tmall Luxury Pavilion by doubling down on efforts to woo buyers in the metaverse. The e-commerce titan is unveiling a series of virtualized shopping experiences as it touts the recent success of China’s biggest luxury market and lays the groundwork for future expansion into the digital realm. …
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